Nordic webinar | The Macroscope Report

Change is in the air. The post-2021 recovery isn’t just about volumes, it's also about managing the many trends influencing our industry.

We are happy to invite all Nordic BTA Members to this webinar on Wednesday 16 March at 10 – 11 CET / 11 – 12 EEST.

Join us to hear from FESTIVE ROAD as they present The MACROSCOPE Report, featuring eight macro trends that will shape travel and meetings management throughout the 2020s. The report, and this session, are designed to help buyers and suppliers take a step back, think clearly about objectives and influences, and structure their future vision to create better strategic travel and meetings programmes.

Nicola Lomas is a long-time friend of the Nordic BTAs and is delighted to join us to discuss the Macroscope report. Nicola has decades of business travel and procurement experience, both as a buyer and supplier, having held global roles with IFS, Omnicom, International SOS and American Airlines. Nicola is a consultant with Festive Road, where she focuses on buyer projects.

Register here

The webinar is free of charge and available to all members of DBTA, FBTA, NBTA and SBTA. SBTA buyer members with a “Grundpaket” can attend for a fee of SEK 795 + VAT.